Louise Doorn is the founder of HelloMaaS. This is a Dutch-American marketing tech startup with locations in Amsterdam and New York. MaaS stands for Marketing as a Service. The platform provides access to marketing knowledge and execution power in a flexible and transparent manner. The HelloMaaS Playbook is an online tool that helps companies choose the right marketing channels and can provide proactive advice over time using machine learning. In addition, HelloMaaS brings companies into contact with carefully screened marketers and offers handy packages of marketing activities at fixed prices. HelloMaaS is advised by top international marketers and entrepreneurs like Charlene Li (CEO and Principal Analyst at Altimeter Group and author of the New York Times bestseller “Groundswell”), Jeroen de Bakker (Director Product & Growth radio at Talpa Network) and Jeremy Brook ( CMO Deliveroo, Australia).